Architecture Design Collaborative
Laguna Hills, CA
Professional
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Paperboy Pizza
Santa Monica, CA
Inside the Gallery Marketplace on the 3rd Street Promenade in Santa Monica is a small pizza shop called Paperboy Pizza. The intent of the design was to create an atmosphere that resembles a divey and retro eatery off an urban street. This dynamic is created using rustic materials such as concre… Read More
Along the facade of the restaurant is a system of cold-rolled steel panels that adds to the rustic vibe of the pizza place.
To add to the retro vibe, the cookline is lined with bright pink tiles that spell out the restaurant’s name and draws people in to find out more about this unique restaurant.
The intent of the design was to create an atmosphere that resembles a divey and retro eatery off an urban street.
The retro, divey atmosphere is created using rustic materials such as concrete for the countertop complemented by a warm live edge wood die wall, which imitates the materials one would see walking down a street.
Venetian plaster and graphics on the walls are used to mimic graffiti art-filled alleys.
