Your privacy is important to Mortarr, LLC (“Mortarr”). As a result, we’ve developed this
information. Please take a moment to familiarize yourself with our privacy practices and let
us know if you have any questions.
Mortarr makes reasonable efforts to protect the privacy of your personal information. This
course of our business, when you use our website located at
(the “Site”), and when you otherwise interact with us, including when you attend
events hosted or attended by Mortarr and when you contact us for customer support.
In addition to covering how we collect, use, disclose, transfer, and store your information,
this policy also defines the lawful basis for how we process your information, and your
related rights. In most cases, the lawful basis will be that the processing: (i) is
necessary for our legitimate interests in carrying out our business, including direct
marketing, provided those interests are not outweighed by your rights and interests, or (ii)
is necessary to perform a contract with you. Where processing is based on your consent, we
will identify the processing purposes and provide you with relevant information to make the
processing fair and transparent.
Our Site is not intended for anyone under the age of 13, and Mortarr does not knowingly
solicit or collect information from anyone under 13 years of age. If you are a parent or
guardian and believe we may have collected information about your child, please contact
most recent revision below. Any revisions will become effective upon (7) calendar days
or any changed terms, do not provide your Personal Information to us.
B. EU-U.S. Privacy Shield and Swiss-U.S. Privacy Shield
Mortarr complies with the EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield
Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and
retention of personal information transferred from the European Union and Switzerland to the
United States, respectively. Mortarr has certified to the Department of Commerce that it
adheres to the Privacy Shield Principles. If there is any conflict between the terms in this
govern. To learn more about the Privacy Shield program, and to view our certification,
please visit https://www.privacyshield.gov
In compliance with the US-EU and Swiss-US Privacy Shield Principles, Mortarr commits to
resolve complaints about your privacy and our collection or use of your personal
information. European Union or Swiss individuals with inquiries or complaints regarding this
Mortarr has further committed to refer unresolved privacy complaints under the EU-US and
Swiss-US Privacy Shield Principles to an independent dispute resolution mechanism, the BBB
EU PRIVACY SHIELD, operated by the Council of Better Business Bureaus. If you do not receive
timely acknowledgment of your complaint, or if your complaint is not satisfactorily
addressed, please visit http://www.bbb.org/EU-privacy-shield/for-eu-consumers
for more information and to file a complaint.
Under certain conditions, more fully described on the
website, you may invoke binding arbitration when other dispute resolution procedures
have been exhausted.
C. Collection of Personal Information
Depending on the context in which you interact with us, Mortarr may collect or receive the
following Personal Information:
- When you request information or to be contacted, or subscribe to email on one of our
Sites, we may collect your name, email address, phone number, company name, state, or
- When you attend one of our events, speak with sales representatives, or when you contact
customer support, we may collect your name, email, phone number, and company name.
- When you correspond with us via email, we may collect the Personal Information included
in your email.
- We may receive Personal Information from third party business partners such as the
contact details of prospects and sales leads.
- When you purchase advertising space or products from us.
D. Use of Collected Personal Information
We may use the Personal Information we collect or receive for the following purposes:
- To carry out the purpose for which it was originally collected or received.
- To provide, operate, maintain and improve our products and services.
- To respond to your inquires and provide support.
- To process and complete transactions, and send you related information.
- To market and sell our products and services. If we do so, we will provide you with a
way to opt-out of receiving such communications in the future.
- To monitor and analyze trends, usage, and activity in connection with our products and
services, and for marketing or advertising purposes.
- To customize your experience on the Site and display content that we think you might be
interested in according to your preferences.
E. Employee Information
Mortarr or its affiliates may collect Employee Information from prospective and present
employees only for legitimate business purposes, including the administration of health
insurance and other benefits. Employee information on health, personnel evaluations, and
disciplinary actions and other sensitive employee matters, whether it is stored manually or
electronically, is accessible by other Mortarr employees only if necessary with respect to
legitimate human resource functions or issues; however, an employee’s picture and any
information the employee chooses to provide may be placed on the Mortarr intranet. Likewise,
from time to time, an employee’s picture along with Personal Information may be published in
the Mortarr directories, internal website and used in presentations.
For legitimate human resources purposes, employees may choose to voluntarily disclose
Personal Information about family members. If our employees choose to do this, their family
member’s Personal Information shall be treated, for the purposes of this Policy, the same as
an employee’s Personal Information. Unless otherwise noted or excluded by context, “Employee
information” is included within the definition of “Personal Information” for the purposes of
this Policy. Employee information is never sold, leased, or rented to any third party.
Employee information will never be disclosed to third parties except as follows:
- to those retained by Mortarr or its affiliates for processing only for the purposes set
- where required pursuant to an applicable law, governmental or judicial order, law or
regulation, or to protect the rights or property of Mortarr or its affiliates;
- where authorized electronically or in writing by the employee; and
- where the employee voluntarily provides Personal Information and the context makes it
clear that Employee Information will be provided to a third party/subprocessor (ex.
payroll, benefits, travel, reimbursement, and other systems used in the employment
Where personal data is transferred from the EU or Switzerland to the US in the context of the
employment relationship, we will cooperate in investigations by and comply with the advice
of the EU Data Protection Authorities (DPAs) and Swiss Federal Data Protection and
Information Commission (FDPIC).
The Site uses analytical data provided by Google Analytics and other analytics services. You
can find out more about the types of analytical data and how that data is processed by
G. Do Not Track Signals
The Site does not respond to Do Not Track signals.
H. Sharing of Personal Information & Accountability for Onward Transfer
From time to time, Mortarr may engage third party business partners, vendors, or
subprocessors to perform functions such as sending postal mail and e-mail, removing
repetitive information from customer lists, analyzing data, providing marketing assistance,
data storage, providing search results and links (including paid listings and links),
processing credit card payments, and providing customer service. Such companies shall only
use your Personal Information for those purposes required to perform their functions.
Additionally, Mortarr may share your Personal Information, without your prior consent, in
the event of any investment, reorganization, merger, sale, joint venture, or transfer of
assets. When Personal Information is shared, Mortarr will ascertain that any third parties
are obligated to provide at least the same level of privacy protection as is required under
this policy. Should Mortarr transfer Personal Information outside of a local jurisdiction,
it shall only be done with adequate protections in place and in compliance with applicable
laws and standards.
Mortarr may share your Personal Information if we have a good faith belief that such action
is necessary to: (i) protect and defend the rights or property of Mortarr; (ii) enforce this
interests of other users of the Site or any other person; or (v) operate or conduct
maintenance and repair of the Site or equipment.
Mortarr may be required to disclose an individual’s personal information in response to a
lawful request by public authorities, including to meet national security or law enforcement
Mortarr shall remain liable under the Principle of Accountability for Onward Transfer if its
subprocessors process your Personal Information in a manner inconsistent with the Privacy
Shield Principles, unless the Mortarr proves that it is not responsible for the event giving
rise to the damage.
I. Protection of Personal Information
Taking into account the risks involved in the processing and nature of Personal Information
and to prevent loss, misuse, unauthorized access, disclosure, alteration and destruction and
while maintaining data accuracy, Mortarr has put in place appropriate physical, electronic,
and managerial policies and procedures to safeguard the Personal Information Mortarr
collects. Although we do our best to protect the Personal Information, we cannot and do not
guarantee the security of your Personal Information.
Mortarr will retain your Personal Information for only as long as it serves the purposes for
which it was collected and will be retained in a form identifying or making identifiable
only for as long as it serves a purpose of processing.
K. Other Limits to Your Privacy
The Site may contain links to other non-Mortarr websites. Mortarr is not responsible for the
privacy practices or the content of such websites. Mortarr has no control over the use of
such websites and you should exercise caution when deciding to disclose any Personal
Information on these websites.
We seek to provide you with choices regarding the Personal Information you provide to us. You
can always opt not to disclose information. However, if you elect to do so, this may impact
functionality or prevent the use of Mortarr’s products or services. You have the right, at
any time, to opt-out of receiving marketing messages from Mortarr by sending an email
to email@example.com, by unsubscribing through the manage
subscription link in an email. We will try to comply with your request(s) as soon as
reasonably practicable. Please note that if you opt-out of receiving marketing-related
emails from us, we may still send you important operational or administrative messages.
M. Access and Correction
You have the right to access the personal information we hold about you. You may access your
information that Mortarr holds by contacting us via Section Q below. You have the right to
correct, amend, or delete that information where it is inaccurate, or has been processed in
violation of the Privacy Shield Principles, except where the burden or expense of providing
access would be disproportionate to the risks to the individual’s privacy in the case in
question, or where the rights of persons other than the individual would be violated.
To protect your privacy and security, Mortarr may also take reasonable steps to verify your
identity before making corrections to or deleting your account.
N. Non-EU/Non-Switzerland Citizens
should contact Mortarr via Section P below.
Agreement to Arbitrate. In the event of a dispute between You and Mortarr
dispute by binding arbitration, as described below, instead of in court
(the “Arbitration Agreement”). Under certain conditions, more fully
described on the
website, you may invoke binding arbitration when other dispute resolution procedures
have been exhausted. Any claim (except for a claim challenging the validity or
enforceability of this arbitration agreement, including the Class Action Waiver) may be
resolved by binding arbitration if either side requests it. THIS MEANS IF EITHER YOU OR
MORTARR CHOOSE ARBITRATION, NEITHER PARTY SHALL HAVE THE RIGHT TO LITIGATE SUCH CLAIM IN
COURT OR TO HAVE A JURY TRIAL. ALSO DISCOVERY AND APPEAL RIGHTS ARE LIMITED IN ARBITRATION.
Class Action Waiver. ARBITRATION MUST BE ON AN INDIVIDUAL BASIS. THIS MEANS
NEITHER YOU NOR MORTARR MAY JOIN OR CONSOLIDATE CLAIMS IN ARBITRATION BY OR AGAINST OTHER
INTERESTED PARTIES, OR LITIGATE IN COURT OR ARBITRATE ANY CLAIMS AS A REPRESENTATIVE OR
MEMBER OF A CLASS OR IN A PRIVATE ATTORNEY GENERAL CAPACITY.
Governing Law and Rules for Arbitration. The Arbitration Agreement is
governed by the Federal Arbitration Act (FAA). Arbitration must proceed only with the
American Arbitration Association (AAA) or Judicial Arbitration and Mediation Services
(JAMS). The rules for the arbitration will be the procedures of the chosen arbitration
organization. If the organization's procedures change after the claim is filed, the
procedures in effect when the claim was filed will apply. Arbitration hearings will take
place in Minnesota. A single arbitrator will be appointed. The arbitrator must:
- Follow all applicable substantive law, except when contradicted by the FAA;
- Follow applicable statutes of limitations;
- Honor valid claims of privilege; and
- Issue a written decision including the reasons for the award.
The arbitrator's decision will be final and binding except for any review allowed by the FAA.
However, if more than $100,000 was genuinely in dispute, then either you or Mortarr may
choose to appeal to a new panel of three arbitrators. The appellate panel is completely free
to accept or reject the entire original award or any part of it. The appeal must be filed
with the arbitration organization not later than 30 days after the original award issues.
The appealing party pays all appellate costs unless the appellate panel determines otherwise
as part of its award. Any arbitration award may be enforced (such as through a judgment) in
any court with jurisdiction.
O. Regulatory Oversight
enforcement powers of the Federal Trade Commission (FTC). If Mortarr becomes subject to an
FTC or court order based on non-compliance with this policy or Privacy Shield, Mortarr shall
make public any relevant Privacy Shield related sections of any compliance or assessment
report submitted to the FTC, to the extent consistent with confidentiality requirements.
P. How to Contact Us
request access to the personal data that we may maintain about you, please contact us as
137 South Broadway
Albert Lea, MN 56007
or Switzerland who can respond to questions and complaints. Please direct all correspondence
to the above.
Mortarr, LLC (“Mortarr”) may collect information about you and your use of the Site whenever
you visit the Site. For instance, we may collect various forms of information such as entry
and exit points for the Site (i.e., referring URLs or domain names), site traffic
statistics, operating system and browser type (collectively “Traffic Data”). Traffic Data is
anonymous information that does not personally identify you but is helpful for marketing
purposes or for improving your experience on the Site. In addition, when you request pages
on the Site, our servers automatically log your IP address. An IP address is a number that
is automatically assigned to your computer or mobile device whenever you are surfing the
and similar technologies to make our website and applications work, and to learn more about
our users and their likely interests as well as information relating to their visits and
interactions with a website or application. A cookie is a small text file placed on your
computer’s hard drive by a web server. Mortarr may place one or more cookies or other
similar technologies on your computer. Depending on the cookie, the cookie may expire at the
end of your browser session or may stay (or “persist”) on your computer until the expiration
date specified in the cookie. Cookies cannot be used to run programs or deliver viruses to
your computer. Cookies can only be accessed or read by the Internet domain (generally a web
interaction with our Site, to assist you with your session on our Site, and to help us
partners to serve you Mortarr-related content, including Mortarr advertisements, on their
Site or elsewhere on the Internet based in part on your use of our Site. If you accept a
cookie, you can delete it at any time (e.g., as soon as you leave our Property) through your
web browser. If you do not wish to receive cookies or wish to manage when you accept cookies
in general, you can set your browser to reject cookies or to alert you when a cookie is
placed on your computer. If you choose to decline cookies, you may not be able to use
certain features or functionality of our Site that depend on your web browser accepting
cookies. You can also use opt-out tools provided by third party partners, or by the Digital
Advertising Alliance (http://www.aboutads.info/choices),
the EU Internet advertising industry (http://www.youronlinechoices.eu),
or similar entities. Where required, Mortarr obtains consent prior to using cookies.
Effective Date: July 25,